Creating highly visual commercial projects
PostPanic is a hybrid film company with the in-house capability to make whatever form of creative project we want to immerse ourselves in. We’re driven by the passion to create beautiful and memorable commercial storytelling. Working direct with brands and also digital/advertising agencies, PostPanic is a tight-knit team of directors, creatives and producers ranging in specialisms from live action direction/production, animation and motion graphics through to high-end VFX and VR/AR development.
With emphasis required on explaining the dramatic increase in the volume of digital information received through a fibre-optic service, the creative team at TBWA Neboko came up with a 120 second narrative script of ‘life before glass fibre’ and ‘life after fibreoptics’ with a visual idea centered around handmade light-traills. The client also wanted the option of interchangeable scenarios so tailor-made commercials could be easily edited together for different sales regions.